Alkemi International (previously Marketing for the Web Pty Ltd) was founded in 1997 when Nathan Stewart predicted that the future of online marketing would be geared around customer centric websites effectively optimised for search engines.
With a focus on business profitability and web site efficiency, Nathan and a small team of staff based in Prahran Victoria Australia established Australia's second search engine optimisation company. This was at a time when many of Alkemi's clients were building websites without themselves having Internet access. At the time, search engines and directories like Altavista, Lycos, Yahoo and Inktomi dominated market share and the likes of Google were still being operated out of a garage (See picture).
Alkemi quickly built a strong list of high profile clients including Rene Rivkin, Sigma Pharmaceuticals, and Accor Hotel Chain.
Today, Alkemi has offices in Melbourne, Australia and Auckland, New Zealand and has enjoyed working with literally hundreds of clients to improve their online efficiency.
To learn more about how Alkemi can assist your business improve your return on investment and profitability from online marketing contact us today.

With a solid background in Financial Planning, in 1996 Nathan begun helping companies improve the way they acquire and retain customers using the Internet. With over a decade of experience in Internet Marketing, Nathan has been appointed to the Board of multiple Web Development and Search Marketing firms around Australia & New Zealand. Nathan is also a frequent lecturer at Universities around Australia including RMIT and La Trobe University, and was recently the Judge of the AIMIA Industry Awards (Best Business/Ecommerce Category).
Nathan's primary focus is as the CEO and Chairman of Alkemi International which has offices in Melbourne and Auckland. Since founding Alkemi, Nathan has worked and built solid relationships with an impressive range of clients including Mortgage Choice, ANZ Bank, Avis, Budget, Tourism New South Wales, McAfee and BMW to name a few.
Nathan is a frequent presenter at popular industry events including SMX Sydney, Search Engine Room, Search Engine Bootcamp and CeBit.

Alkemi also enjoys a solid working relationship with New York based publically listed Future Now Group Inc. Future Now Group Inc are equity share holders in Alkemi and also exclusively licence highly valuable services like Persuasion Architecture to us here in Australia and New Zealand.
Driven by the question "Why do people do what they do?" the team at FutureNow, Inc. helps companies market better every day by helping them to better understand their customers and convert that insight into profit.

Founded in 1998 by Bryan and Jeffrey Eisenberg, FutureNow, Inc. (OTCBB: FUTR.OB) is a New York City based interactive marketing optimization firm. FutureNow, Inc. is recognized as the leading voice for increasing online conversion rates, accountable multi-channel marketing and web analytics.
Alkemi was founded over a decade ago, so our clients benefit from the fact that we have a good feel for what works, and what doesn’t. At the forefront of our industry, we’ve contributed greatly to the online landscape, cementing our position as an industry leader with CEO Nathan Stewart being a regular presenters at conferences in both Australia and New Zealand.
Alkemi has worked with some of the best known brands in their respective industries. Mortgage Choice, Avis, Warner Group, Europcar, ANZ, Webjet, Tourism NSW and many other household names number amongst our clients. With services available for all scales of enterprise; even if you are a small business owner you will gain access to the same kind of industry expertise we provide to all of our clients. Have a look at the stories of some of our past and current clients.